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WisdomTree has partnered with Fireblocks to launch its mobile app for digital assets

WisdomTree Investments has partnered with custodial technology platform Fireblocks to launch its mobile app, WisdomTree Prime.

WisdomTree plans to launch a small-scale version of the product in the summer of 2022, with a larger rollout planned for later in the year.

WisdomTree Prime will provide users with an additional layer of security associated with managing their private keys to transact crypto assets, including bitcoin or ether and tokenized versions of physical assets, such as gold.

As part of its mandate, WisdomTree Prime plans to integrate Fireblocks with WisdomTree’s existing technology stack, including Securrency, a blockchain infrastructure technology provider.

The individual digital asset wallets available to WisdomTree Prime users will include several operational and security controls.

The launch is expected to mark the continued rollout of new products and services available through WisdomTree Prime, including debit cards and other financial service offerings.

Will Peck, Head of Digital Assets at WisdomTree, comments, “Fireblocks is a leader in next-gen custody technology, and we are excited to work with them. WisdomTree is committed to building on our heritage as a trusted asset manager to provide customers with a secure and user-friendly experience when downloading and using WisdomTree Prime.

Michael Shaulov, CEO of Fireblocks, said, “Fireblocks enables fintech applications and platforms to enjoy the best of both worlds: having the most secure way to store or transfer assets and access the most robust network in the world. blockchain ecosystems.

“We are excited about the upcoming integration of WisdomTree Prime with Fireblocks and together we look forward to powering the next wave of fintech products and services.”

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